1st April 2019
Degree level fashion students at York College dressed in yellow for the day in a bid to raise funds during Marie Curie’s Great Daffodil Appeal. The students were inspired to be involved with the charity's fundraising as one they are currently working on a project to design and launch a Marie Curie fashion brand.
For the second year running, students studying BA (Hons) Fashion, Product and Innovation have teamed up with Marie Curie to work in collaboration to develop a women’s wear range for Spring/Summer. The students were set a brief to research and explore themes that define the charity including the daffodil, yellow and the charities origin, history and founder and produce fashion pieces to reflect their findings.
The collection will consist of four outfits with a colour palette of yellow and will showcase in the end of year York College Fashion Show on 22nd May 2019, at The Principal in York. The undergarments will be produced from a mix of crepe and chiffon to reflect the fragile nature of those people suffering a terminal illness and will be accessorised with a leather overlay depicting the supportive role that Marie Curie nurses provide.
Emma Williams, Marie Curie Community Fundraiser, commented: “We’re delighted to be working once again with York College students on this exciting fashion project and look forward to seeing the collection on the catwalk in May. It’s imperative that we tap into the youth market and this collaboration will help us raise awareness of Marie Curie among the student fraternity and help garner their support in terms of fundraising and volunteering. We desperately need more young people to come on board as their innovative ideas, energy and enthusiasm are invaluable.”
Fashion student, George Boocock added “Given the nature of the charity’s work, I think there are lots of young people who are not aware of the services Marie Curie provides. Initiatives like Wear Yellow Day not only raise vital funds for the charity but provide a platform to showcase the charity’s work and champion the massive positive impact it can have on people living with a terminal illness.”