Award Crest
York College


This energising and motivating one-day workshop is aimed at inexperienced sales people - including new business owners and entrepreneurs, wishing to become more successful by gaining an understanding of the sales process as well as a structured approach to the selling of their product or service.

Programme Aims

The workshop aims to explore the necessary attitudes and mastery of key skills required when embarking on sales for the first time. It will unpick the fears and anxieties felt by many individuals regarding the sales process, and uncover the various myths surrounding sales. This workshop will address:

  • The Sales Mindset
  • Fears and anxieties
  • Developing Belief
  • The concept of the Ideal Client
  • Being organised
  • Setting sales goals
  • Prospecting and pipelines
  • Sales forecasting
  • Sales scripts
  • Follow-up & touch points
  • Follow up & managing meetings
  • The art of questioning
  • Dealing with objections
  • Prices & adding value
  • Increasing average sales & the life-time value of a customer
  • Closing the sale

  • Programme Objectives

    Participants will:

  • Feel more confident about embarking on the Sales process
  • Have a sound understanding of the stages involved in the Sales process and techniques
  • Be able to plan a structured approach to the selling of their product or service
  • Will have strategies to overcome fears and anxieties

  • Delivery & Attendance

    This course will run at York College 9.30am – 4.30pm on: 10th April 2018


    £80.00 per delegate

    For further information and to book onto this programme please call: 01904 770368 or email This email address is being protected from spambots. You need JavaScript enabled to view it.

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